SaaS Flash Report

Daily SaaS News Roundup - Updated: 2026-01-22

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Today's SaaS News Highlights

SAAS NEWS FLASH - January 22, 2026

Depthfirst AI Secures $40M Series A to Bolster AI-Powered Security Solutions Amid Surging Enterprise Demand

•Depthfirst AI, a San Francisco-based AI security company, raised $40 million in Series A funding led by Accel with participation from BoxGroup, Liquid 2 Ventures, and angels like Jeff Dean.[6] (https://www.thesaasnews.com/news/depthfirst-raises-40-million-in-series-a)
•Fanvue, a London-based AI-powered creator monetization platform, raised $22 million in Series A led by Inner Circle to fuel global expansion and AI enhancements.[4] (https://www.thesaasnews.com/news/fanvue-raises-22-million-in-series-a)
•Legato, an Israel-based SaaS provider of in-platform AI "vibe" app builders for business users, raised $7 million in seed funding led by S Capital VC.[5] (https://siliconangle.com/2026/01/20/legato-raises-7m-corral-platform-vibe-coding-saas-app-ai-builder/)

Flash Insight: These January 2026 funding rounds, totaling over $69M across AI-driven security, creator tools, and no-code app building, signal robust investor confidence in SaaS innovations addressing enterprise security gaps and user-friendly AI integration, potentially accelerating adoption in high-growth verticals like cybersecurity and content monetization.[4][5][6]

📊 SaaS METRICS SNAPSHOT

Market Performance

The global SaaS market is valued at $465.03 billion in 2026 and is projected to reach $1,367.68 billion by 2035, expanding at a CAGR of 12.85%[5]. The U.S. market specifically represents $132.19 billion of the 2025 valuation, with expectations to grow to $451.05 billion by 2035 at a 13.06% CAGR[5]. Worldwide SaaS revenue is expected to grow at an annual rate of 19.38% between 2025-2029, reaching a market volume of $793.10 billion[7].

Key Industry Numbers

Pricing Model Shifts: The industry is experiencing significant monetization changes, with 44% of SaaS businesses pivoting to usage-based or hybrid pricing models, moving away from traditional per-seat pricing to capture AI agent value[1]. Additionally, 8 out of 10 companies plan to leverage usage data to create more efficient pricing strategies, and 38% of companies change their pricing quarterly[2].

AI Integration: 82% of SaaS companies have enhanced their products with AI-driven features[2], while over 52% have integrated AI features into their offerings[1]. By 2026, more than 80% of companies are expected to have deployed AI-enabled apps in their IT environments[7].

Churn & Retention Benchmarks:
•Annual churn rate industry average: 5.2%[2]
•Monthly churn benchmark: 4% is considered strong[2]
•Median annual churn for companies with $10M annual revenue: 20%[2]
•Net Revenue Retention (NRR) above 120% in B2B is considered very strong[6]

Customer Acquisition: 81% of B2B marketers opt for paid advertising to promote their products[2].

Vertical SaaS Growth: Niche-specific solutions are growing 2x faster than general-purpose platforms, with new leaders emerging in specialized areas like wine pricing and debt management[1].

Notable Market Trends

AI-Created SaaS Boom: The global AI-created SaaS market is estimated to reach $770.32 billion by 2031, growing at a 40.2% CAGR from 2024 to 2031[7].

Free Offerings: 41% of SaaS companies offer a free plan, with 15% offering both free plans and free trials of higher-tier accounts[3].

Contract Value Growth: 68.6% of SaaS companies increased their average contract value (ACV), while 23.2% saw stagnation and 8.2% experienced decline[3].

SaaS Flash Report

Today's SaaS News Highlights

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Enterprise Software

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